Air Tractor is a Texas based company known for its high quality airplanes used in crop spraying and firefighting.
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Month: August 2019
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Tort reform
I was hired by Oklahoma’s Trial Lawyers to create a campaign that would keep a new tort reform law from passing. Here are a couple of the blog posts I wrote for the campaign, followed by one of the many radio spots I did for them (by the way, that’s my voice at the end of the spot.)
Bottom line? A win. The law was not passed.
I designed and wrote all the copy for the Great Lakes Water Solutions website, and gave them this pdf file as a template.
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It’s changed my life!
I wrote this ad to introduce a breakthrough in hearing systems.
Another great campaign that was never used. B.C. Clark didn’t want to spend the money on this multimedia campaign I created and developed for them with Smith and Associates. Shortly after this I came up with a campaign based on the premise “He must really love her, he went to B.C. Clark’s.” They again didn’t want to spend the money. Not too long after that, Jared kicked off their “He went to Jared’s” national campaign. Moral: you can do the best work in the world, but your client may still not buy it.
By the way, since this campaign was never used or bought, it’s still for sale. Email me.
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911 Remembered
I wrote this on the evening of 911.
